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9 Nov

Top Five Tips for New Bloggers.

By Sarah & Robbie Tripp

Today’s blog post topic is one of two questions we get asked about most frequently. (The other most popular question is how we make money off our blog/social media platforms so be sure to read our How We Made Over Six Figures Our First Year Blogging Full-Time.) So we thought we’d share a whole post containing the info we pass onto others about starting a blog! We hope this helps those of you who are just starting out as any type of aspiring blogger/influencer. If you find this kind of blog post interesting or helpful, we’d love to know! We’d also love to expound on certain topics that interest you as well, so feedback is welcome! Shoot us a DM on Instagram.

Related: Sarah and Robbie Tripp Featured in Forbes: Tips For Entrepreneurs Who Want To Turn Social Media Into A Business

Without further ado, here are our top five tips for new bloggers:

1. Be True To Yourself
There are a million types of blogs out there. So ask yourself: How do you stand out? You must be true to who you are! Now, there’s definitely so much to this topic, but start out by not posting anything you wouldn’t actually wear/use/decorate with/consume/etc. Don’t give into trends if you wouldn’t really wear/use them and especially if they aren’t really flattering. It’s so important that you figure out what your niche is! For me, it wasn’t until two years into blogging that we decided to center my platform around body positivity and honoring my curves. It took me two years to figure out we needed to incorporate that into my brand, and that was two years we spent not gaining traction because I was just doing what every other fashion blogger was doing. Sharing my self-love journey was scary and vulnerable, but I took the leap of faith and it resonated with my audience. It was at that time that I set myself apart from all the other bloggers that we started seeing success. Even if it wouldn’t have seen my numbers grow, it was important to me to make my blog something more inspiring than just the latest trends. Be authentic and find something you’re passionate about!

2. Post Consistently
It’s important to keep to a schedule. I’m sure many of you know I try to post 2-3 times a week here on my blog and twice a day on Instagram. My followers know when to look for content and visit my site accordingly. When you’re just starting out, figure out when works best for you, even if it’s only creating enough content to post once or twice a week on your blog! I promise your audience will start figuring out when you post and they’ll look for new content at those times! I naturally visit my favorite blogs on certain days because I know when those ladies are uploading new content. If you’re wanting to work with brands, showing them you post consistently is important. That way a brand sees you’re serious about what you do and aren’t just looking to get free stuff. Sporadic posts every couple of weeks doesn’t look very professional. Now, that’s not to say that life doesn’t happen and things come up where you can’t get a post up, but consistency is key to growing your blog and social platforms. 

3. Post Quality Photos
This is SO IMPORTANT. Not only does it look more professional, but brands want to work with bloggers who have quality photos. If you can’t afford to hire a photographer just yet, save up for (or even borrow) a nice camera and have your significant other, roommate, friend, or sibling shoot you! I can’t tell you how many bloggers start out (and still to this day) have their husband/boyfriend shoot them. In this high-tech generation, you don’t have to spend thousands of dollars to buy a great camera that takes beautiful photos. iPhones take great photos and I know so many bloggers who shoot almost entirely on their phone and have a gorgeous feed. (It’s all about knowing how to edit for lighting!) As for lens, the 50mm lens is such a good one to buy for those crisp shots with blurry backgrounds all bloggers have, and it’s fairly inexpensive! I use a 35mm lens and really like it. Don’t get overwhelmed, you can watch hundreds of YouTube videos about how to use a nice camera and how to edit photos beautifully. There’s a reason that the top bloggers have pretty, creative photos! Aesthetic is so important when it’s the first thing people see.

4. Stay Passionate
Blogging is hard work. Sadly, most people don’t realize that. It costs lots of money, time, and effort to get just one blog post up. Not to mention continuing to do it for years and years. At one point or another, you’re going to want to give up. I can’t even tell you how many girls have contacted me over the years with excitement for starting a blog, only to see it completely abandoned and inactive within 6 months. It’s exhausting to come up with new content, grow your social media, and continually network. If you’re starting a blog, just remember that like anything else, it’s going to be hard and you’ll get burnt out at one point or another! But passion will pull you through lulls. If you love what you’re doing, keep going! Don’t give up!

5. Be Patient
Success doesn’t happen overnight. I get so many emails asking how to grow an audience on a blog or social media. I think a lot of people forget that the biggest bloggers in the world have been doing this for 6-7 years. I once heard one popular blogger estimate that it takes six years for a blog to become successful. It’s easy to say that these women have large followings because they started when the fashion blog market was new, but guess what? They aren’t successful just because they throw photos up on their blog. They are successful because they are smart entrepreneurs who have worked tirelessly to create a brand with engaging content. They built their numbers by being genuine and attracting people who are genuinely interested in what they post. Buying likes or followers is obviously the opposite of this and won’t help you in the long run. Any successful business takes time and there’s no real shortcut, remember that! We started Sassy Red Lipstick in September of 2013 and it was only after three long years of consistent work that we actually started to see the success we’d been working toward. It takes time, but if you love it, it’s worth it!

Related: Sarah Tripp interview in New York Magazine: How To Make Money on Instagram

We hope this was helpful! We’d love to dive deeper into certain topics of interest, just let us know! As always, thanks for reading!

– Team Tripp

tfox2581tfox2597 tfox2562 tfox2578 tfox2574 tfox2558 tfox2568 tfox2583 tfox2569 tfox2537 tfox2563hunter green sweater
leopard blanket scarf {similar here}
Strom dark wash denim
Valentino Rockstud kitten heels c|o LuisaViaRoma
Tory Burch hunter green handbag
Le Spec sunglasses
Caramello liquid lipstick

photos by Torrey Fox

  • Ashley Zeal

    THESE ARE SO GOOD! Especially loving 1 & 4! Such a good post!

    November 9, 2016 at 10:51 am Reply
  • Polly

    These are wonderful tips! I think blogging is a lot of work and some people that aren’t familiar with what goes on behind the scenes think it’s all a piece of cake!


    November 9, 2016 at 11:11 am Reply
  • Brittany

    LOVE this post, girl! Thank you!

    November 9, 2016 at 11:22 am Reply
  • Jen Nordine

    So appreciative for the advice Sarah! I can’t tell you how much this hits home for me but also inspires me! I couldn’t agree with you more the amount of work that goes into the process. I’m a newbie in the community and it can feel like a full-time job on top of my day job. The amount of resources, time and energy you need to put in is a lot but it’s gratifying and fun! Glad I have ladies like you that we have to look up to! Thanks for sharing!


    November 9, 2016 at 4:10 pm Reply
  • Kristen

    awesome post! You are so willing and transparent to share your experiences with blogging, you’re the best! So helpful to read through. Love following you and what you represent.

    November 9, 2016 at 5:25 pm Reply
  • Grace

    Hello!! Long time reader, first time commenter. Love your blog and your style! I wanted to tell you that the second picture on your 3-picture-loop up at the top of your blog (where you are wearing the gorgeous velvet skirt) is a different size than the other two, so when it rotates to that one, your whole page shifts! Making it difficult to read your post because the words are constantly shifting up or down every 5-10 seconds! I am only telling you because it’s not a huge deal but just a tiny bit annoying. Great post!

    November 9, 2016 at 10:14 pm Reply
  • Kathryn

    Great tips!!! Thank you for sharing Sarah!!!

    November 9, 2016 at 10:52 pm Reply
  • Amber

    I love these tips as a new blogger! I have been blogging for about 6 months, and this week I felt so burnt out and was thinking why don’t I just give up, I would have so much more free time. But it is so true, if you are truly passionate and work hard, you will see results in time. So the passion is what keeps me going! Thanks for sharing love.

    Xoxo Amber

    November 10, 2016 at 6:33 am Reply
  • Margie

    Hi Sarah,

    Thanks for the tips, im just starting out with my blogging and still figuring out how to get things started. I found wordpress a lil confusing and I am trying to figure out weebly now. We will see. But do know that it is indeed hard work! Margie (Dayana Education)

    November 11, 2016 at 12:19 am Reply
  • Becca Hawk

    These tips are so great! I’m just starting out, and I’ve come back to this post SO many times while trying to get the blog off the ground. Being from SF, too, you’re such a great example for me! You’re inspiring! Thanks girl :)

    February 12, 2017 at 6:39 pm Reply
  • Lindsay Ainsworth

    This was a great post and just what I needed to see! My biggest goal this year is to be more consistent with my blog and your tips on that are giving me the kick in the pants I need. I just started following you and reading your blog and you are great!

    April 14, 2017 at 5:51 pm Reply
  • Kari-Mari

    Love this ! Thank you !

    August 24, 2017 at 3:01 am Reply
  • Christiane

    I have been blogging for a year as a creative outlet while I was on maternity leave. Here in Canada we get 1 year off!! I studied in fashion and absolutely love giving tips on how to incorporate color in your everyday outfits. I am now pregnant with my 2 baby so needless to say, it is getting more challenging to blog every week. I still need to figure out my exact niche so your tips are encouraging. I think consistency has been my most difficult because I have ideas but am often exhausted at the end of the day. Also, there is an overwhelming amount of « skinny model type » bloggers out there that it is motivating for me to see that curvy gals can also be in the spotlight and succeed just as much. Xxx Thank you for all your hard work, I truly understand how blogging is really a full time job as starting out there are so many things to learn.
    I would love your feedback if you want to check my blog…

    January 14, 2018 at 7:16 am Reply
  • Angelina Mercedes

    You are truly an inspiration, I will be starting mine soon and I can’t wait. I truly love your aesthetics, would love to someday cross paths. Thank you for inspiring!

    January 31, 2018 at 7:44 am Reply
  • Kieran Zepu

    This article was so helpful! Thank you for sharing!

    July 13, 2018 at 8:21 am Reply
  • Erica | I Spy Fabulous

    This is really great feedback. Blogging is much harder work than I thought – and I’m a successful freelance writer! But, the creative freedom is invigorating and I am not one to back down from a challenge ;) The tip for the camera lens is a good one. Taking photos has been the hardest part for me so far – it’s very time consuming! Thanks for all the great tips :)

    December 3, 2018 at 2:02 pm Reply
  • Kristin.

    Ahhhhh! You are so on point! I truly love all the advice you gave Sarah!! You are totally right success does not come over night, and if you are truly interested in what your doing then it’s actually not really work! It’s still hard work to do, but in a sense that you are excited to be bombarded by this work because it makes you happy!! Thank you so much for your advice on blogging. You can totally see the hard work you put into your blog? love sassy red lipstick! You are an icon lady?

    December 30, 2018 at 1:51 pm Reply
  • Vanessa

    This post is so helpful! I just started a year ago and for me, the hardest part is being patient with myself. I started my blog as a creative outlet but sometimes I feel myself getting sucked into the number of followers I have or the likes my latest post got and it makes me annoyed. I need to remind myself that I am doing this for me…not for the likes.

    January 7, 2019 at 8:17 pm Reply
  • Sheri Kowalski

    I’ve recently started following you on instagram and have been checking out your website/blog. Love your instagram feed by the way. So poppy and colorful! I took a year long trip around the world several years ago and started a travel blog. I’m a photographer, had great photos and posted regularly thinking I’d gain a following. I did…of 100. Ha! I felt defeated by it when I returned and my blog doesn’t see much action these days. I lead a different life now in a cabin in northern Michigan and your post has me inspired to revisit my blog. I wasn’t patient and I should have stuck with it. So I’m setting new goals this year! Thanks for this post. I’ve heard the be consistent tip before but somehow mixed with your info on the 6 years mark made it finally sink in. Thanks and I wish you much continued success on yours.

    March 16, 2019 at 6:35 am Reply

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